Behind the Scenes at Nike HQ

Behind the Scenes at Nike HQ

Branded Content

Documentary

Series

Score / Music

Agency

TBrand Studios

Client

The New York Times

Director

Steve Bliss

DOP

Craig Dean-Devine

Project Scope

Featuring rare access to the Nike HQ in Portland, this is the last in our 7 part 'In The Studio' series for the New York Times. 

Our film takes you inside the Nike research lab where data helps designers understand how athletes like Le Bron James move during a game. Shooting several interviews in multiple locations across the 10,000 employee campus demanded a pretty brutal shooting schedule, as well as a fast, agile crew which we had been developing over the course of the series. During the filming we also interviewed Nikes Vice President, John Hoke who talking about his dyslexia, doodling and a pair of unexpectedly weird shoes that inspire him. We also spoke to the VP of footwear and the wider team. 

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About

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20 years experience creating strategy, design & content for global brands

Save time, money & effort by working directly with my classically trained, award-winning creative partner & me

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Global Production

North America
New York
Los Angeles
Clarksdale
Portland
Mexico City
Puebla
Querétaro


South America
San Lorenzo
Macondo


Africa
Nairobi
Marrakech

Europe
UK (many)
Paris
Ouessant
Berlin
Barcelona
Ibiza
Reykjavik
Stockholm
Alta
Tromsø
Milan
Geneva


Asia
Moscow
Lukla
Everest BC
Tokyo

Services

Branding
Websites
Creative Strategy
Copywriting
Landing Pages

Social Content
Pitches & Presentations
Print Design
Film
Motion Graphics
Photography

About

20 years experience creating strategy, design & content for global brands

Save time, money & effort by working directly with my classically trained, award-winning creative partner & me

Get Started

Global Production

North America
New York
Los Angeles
Clarksdale
Portland
Mexico City
Puebla
Querétaro


South America
San Lorenzo
Macondo


Africa
Nairobi
Marrakech

Europe
UK (many)
Paris
Ouessant
Berlin
Barcelona
Ibiza
Reykjavik
Stockholm
Alta
Tromsø
Milan
Geneva


Asia
Moscow
Lukla
Everest BC
Tokyo